Brief 3 - JB Springs - Feedback

• Wire form idea works well, has come from valid research and you can see what it is and how the idea has been formed. 
• Simplicity actually works well, they don't need to be too complex or detailed.
• Letterforms can be seen within the characters, maybe play on this, could go into word or letterforms then come back together as characters. 
• Characters would work well if they were animated, only needs to be simple animation, moving from side to side, more engaging for children.
• Bringing the characters to life, adding voices and movement.