Brief 1 - Shake n Vac - Idea Development

After feedback suggested we developed the adulting approach, the creative advertising student came up with the proposition of Changing the game. Which looked at how as children we avoided the carpet for fun, playing games such as, 'the floor is lava', creating stepping stones etc. Where as now when we're adults we're avoiding the carpet because it's dirty. Therefore Shake n Vac can bring back the fun of playing the games on a clean carpet again.