After test printing the designs, the colours needed to be changed as the light and dark blue were too close in shades to each other. Therefore below shows the new colours which are now going to be used across digital and printed media, as they are vibrant and highly saturated on both. Also the layout was altered as the pages weren't in the right place or order. The screen time needed to be the first page that parents would see, as that is the main aim of the app. Also the download page needed to be situated on the back page, as this is the last hing to see and will stick in their minds and therefore encourage them to download it.
Another aspect which was changed after prototyping the designs was the colours and size of the stickers. The stickers were too large, therefore were made smaller and as a result more could fit onto a page, making it more sustainable and easier to produce. The colours were changed again on the stickers, to the more vibrant ones which were applied to the whole brand both on paper and on screen. Similarly the colours of the checklist were changed, and also the spacing and layout f the icons and tick boxes to make it easier for kids to use.
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