Wednesday, 23 November 2016

Two Point Wayfinding Book Analysis




This book by TwoPoints.net discusses the different approaches to contemporary way finding systems, using innovative and interesting techniques, a mixture of both objective and subjective approaches and a range of designers from all over the world. Reading this book gave way to some interesting techniques and conceptual approaches that are relevant and that I can apply to my own sign system. Specifically so the temporary systems I found and the views of Paula Scher from pentagram at the beginning give another opinion and contradicting view on what sign systems functionality should be. Compared to the views of those such as, Van Toorn and Wim Crouwel, Frutiger, Mjkensasar and Experimental Jetset. 


In an interview, Paula Scher a designer for Pentagram gives her views on the functionality of a signage system, she believes that a signage system can be extremley versatile, she says that a sign system doesn't necessarily have to be purely functional, it can be motivational , exciting,  engaging and informative, each individually or all together. Which contradicts the view of Wim Crouwel within the heated debate as he believes that design should only be functional and no excitement or personality should be added into the design process.







This system designed for Senzoku Gakuen music college, designed by Teradadesign Architects, uses pure use of different colour combinations to produce a engaging and inspirational environment for creative people to study in. This use of colour injects personality into the space, and the colour becomes a subjective sign system, therefore agreeing with the ideas of the likes of Experimental Jetset and Van Toorn, who believe that aesthetic responsibilities are more important that function, therefore in a environment where creativity is needed, following Paula Scher's idea that a sign system can be motivational.








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