Research looked into competitors, both in advertising and also similar cleaning products and how these have been branded and advertised, therefore making sure our ad campaign stands out from the rest.
Competitors
- Vanish
- Dr Beckmann
- Bissell
- Rug Doctor
- 1001- Main competitor as closest to purpose of eliminating odor and not removing dirt/ stains.
Shake N Vac cheapest option in ASDA
Vanish Gold
- Super-boosted formula removes over 100 stains even body marks, dried on dirt and grime
- Amazing stain removal results in just 30 seconds
- UK's #1 stain remover
- Versatile stain remover - in wash, pre-treat or soak your fabrics; just add a scoop in every wash
- Safe for use on everyday fabrics, like cotton and polyester, as well as colours & whites
Vanish Gold Oxi Action is a super-boosted and fast-acting version of the standard Vanish Oxi Action formula, our best stain removal formulation safely and effectively removes over 100 stains, even body marks.
From the ones you can clearly see to the tougher ones that may be hidden deep in the fabric, providing astonishing results in as little as 30 seconds.
You choose how to use this versatile stain remover powder - in wash, pre-treat or soak your fabrics. Keeping your clothes stain free & instantly whiter is easier than you think - just add a scoop in every wash.
From the ones you can clearly see to the tougher ones that may be hidden deep in the fabric, providing astonishing results in as little as 30 seconds.
You choose how to use this versatile stain remover powder - in wash, pre-treat or soak your fabrics. Keeping your clothes stain free & instantly whiter is easier than you think - just add a scoop in every wash.
Dr Beckmann
For carpets and soft furnishings in the home and car
Dr. Beckmann Carpet Stain Remover uses its oxi powered formula and brush head attachment to get right to remove tough stains and odours from upholstery and carpets, in the home or car, and is ideal for pet owners.
Important Information
Always test for compatibility prior to use by applying a small amount of the product to an inconspicuous area of the capret/upholstery and then leave for 30 minutes.
Remove all residues of the product using a moist white cloth and allow the test area to dry completely.
If the test area remains unchanged proceed with stain removal.
Always follow care label instructions for carpet and upholstery.
Do not over saturate stained area as this could lead to fibre damage.
Do not use on leather, suede, silk, velvet or any fabric which can be damaged by water alone.
Certain stains can cause permanent discolouration which cannot be treated.
Bissell
Carpet Detergents
Rug Doctor’s range of cleaning solutions are specially designed to work with Rug Doctor machines. Our professional range is sure to meet your cleaning needs, from general detergents to specially formulated stain removers.
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