My proposal is to create a way finding system for the corn exchange which fits with the underlying aspect of unpredictability of the changing shops within the building. Therefore the system itself will include as little text as possible, mainly using a variety of symbols which will be created taking inspiration from the architecture of the historic building. The symbols will be used as a form of a counting system, which relates to the numbers above each of the shopping outlets. This will therefore be engaging and also a cheaper alternative as it is versatile and can be interchangeable. On the other hand the objective signs around the change such as toilets and entrance will be made subjective and avoiding the use of type also to fit within a cohesive theme.
Contextual references will relate to the history of the corn exchange, and the shapes and patterns found within the architecture both inside and outside of the building. Previous uses will also be considered to provide historical references throughout the system.
The system needs to be functional and relatively cheap and easy to change and modify in a short space of time. It also needs to be contemporary and innovative, therefore alongside creating a functional way finding system it is also creating a rebrand for the building to counteract the deterioration and loss of business due to other new builds around the area. It will also be engaging, especially so with children, as it could be devised into a game, to locate the different shops, it means people with have to think and also appreciate the history of the building, which previously many people think has been lost. It needs to be appropriate for a range of audiences, mainly targeting, families, tourists and older people.
No comments:
Post a Comment